Which design phase is about broad visioning and initial ideas? (per key: **concept** design / schematic ideation).
Choices
- (A) Concept / schematic (conceptual) design
- (B) Pre-design programming
- (C) Design development (layout)
- (D) Document development (later stage)
Correct answer: (A)
Concept / schematic (conceptual) design
Explanation
Key: conceptual / schematic. Not final DD/CD documentation.